2018/06/04: are our smartphones actually listening?
According to Dr. Peter Hannay—The senior security consultant for cybersecurity firm Asterisk, and former lecturer and researcher at Edith Cowan University—the short answer is yes, but perhaps in a way that's not as diabolical as it sounds.
For your smartphone to actually pay attention and record you, there needs to be a trigger, like Hey Siri or Okay Google for example . Without these triggers, there's no recording, with just some general metrics being sent to your service provider. This might not seem a cause for an alarm, but when it comes to apps like Facebook, no one knows what the triggers are. In fact, there could be thousands.
“It’s just an extension from what advertising used to be on television,” says Peter. Only instead of prime time audiences, they’re now tracking web-browsing habits. It’s not ideal, but I don’t think it poses an immediate threat to most people.”
2017/04/24: At its peak, Google had a massive and loyal user-base across a staggering number of products, but advertising revenue was the glue that held everything together. As the numbers waned, Google’s core began to buckle under the weight of its vast empire.
Google was a driving force in the technology industry ever since its disruptive entry in 1998. But in a world where people despised ads, Google’s business model was not innovation-friendly, and they missed several opportunities to pivot, ultimately rendering their numerous grand and ambitious projects unsustainable. Innovation costs money, and Google’s main stream of revenue had started to dry up.
In a few short years, Google had gone from a fun, commonplace verb to a reminder of how quickly a giant can fall.
There've been a number of what one might call "peak Google" articles lately, most conspicuously the New York Times piece yesterday . No...
Sun 28 Sep 2008 09:09:18 AM PDT
When you tell people you've been tracking them across the internet, they freak out and avoid buying your product, research at the Harvard Business School found.
What I finally decided was the most obvious replacement possible: selling Deck-like ads on my own, directly to advertisers, much like I do with the weekly feed sponsorships.
we're sorry, but you appear to be a bot and we've seen too many requests from you lately. we enforce a hard speed limit on requests that appear to come from bots to prevent abuse.
AdAge makes an understandable mistake in ANA pulls an ad that mistakenly landed on Breitbart via programmatic buy, by E.J. Schultz. Because the ad in question was placed by there by design. The
Holding forth on stuff since 1998
Regulators start to pump the brakes on Big Tech's advertising dystopia.
News organizations need to re-educate investors about how we will achieve meaningful returns by "pivoting to readers."
2017/09/06: it casts a new light on Facebook’s “fake news” problem, which looks more sinister if some of the misinformation spread on the platform in the runup to the U.S. election was fueled by Russian-funded ad dollars or troll networks.
Fourth, it suggests that Facebook may have a more widespread oversight problem in its ad sales. As the Post’s story notes, it’s illegal for foreign nationals or governments to buy ads or spend money aimed at influencing a U.S. election. It now seems clear they’ve been using Facebook to do just that.
Finally, while $100,000 amounts to a minuscule fraction of U.S. election spending, it could go a long way in amplifying posts among a targeted audience. Facebook said only about 25 percent of the ads were geographically targeted. But it’s worth remembering that the company has a history of not being forthcoming when it comes to the scale and mechanisms of misinformation on its platform. It’s possible that the activities the company has uncovered and disclosed so far represent only a small part of a larger problem.
2012/03/14: The short answer: because the company always wants to know more about you and your relationships.
2016/12/23: Online shopping makes it simple to buy gifts, but cookies, browsing histories and package deliveries make it considerably harder to hide them from the kids
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It's a Matter of Control. This is True went online in the first half of 1994, so True has been in business longer than many big names in the Internet biz, including Google (1998). As a classic feature column, I received (and turned down) syndication offers from two different newspaper syndicates, including one of the ... Continue Reading
Ever wonder why after buying shoes online (or any other consumer goods), for the next few weeks or months, you can be sure to spot ads or promotions for those same shoes on nearly every website you visit? What's more, you'll see which shoes your Facebook friends bought, which shoes their friends bo